Arguably one of the nicest kids to come out of the Mega in the last 5 years connects with…. arguably one of the nicest kids to come out of the Mega in the last 5 years, for his debut full length.

Kind of a big moment for this new era, for real!

@the6thletter

@RazFresco

Previously: NEW VIDEO: BriskInTheHouse – See Me feat. The 6th Letter (Directed by SoTeeOh)

Previously: NEW MUSIC: The 6th Letter “1992? (Prod. Raz Fresco)

Directed by Rajeevan Nithyanithan.

Jimmy B does some heartfelt personal reflection on the women that raised him for his latest single/visuals.

“I wrote ‘One Whiskey’ as a dedication to my grandmother when she passed away. Just me and a bottle of whiskey. It’s a reflection of my past and a beacon of hope for my future. These are my emotions and thoughts after one whiskey.” – Jimmy B 

 

YouTube Link:

http://youtu.be/6Yzip4ejZ68

Dir. By: Rajeevan Nithyanithan

L.O.R.D.S Download:

www.JimmyBSBE.BandCamp.com

Twitter:

@iamJimmyB

New single from Set2 ft. mr. YFRWN himself, Sese. Produced by the game changing sounds of Daniel Worthy. @Set2 @SeseSeason @DanielWorthy

Previously: NEW MUSIC: Set2 – Talk To Me feat. Taylor Made & Shynobi

Elcee shows love to all of his peers looking to be recognized for their Mastery. He goes in depth of his emotions while trying to receive recognition. The ideology of success is something that can be reiterated in a healthy manner over and over. The more positive energy you have surrounding you, the more positive your experiences in life will be.

Previously: NEW MUSIC: Elcee feat. Arys Déjan “Turn Em Off” (Prod. Chemist)

Get to know the youngin‘.

It is with great pleasure and excitement that Culture Toronto shares this interview with musician and artist Pluto, from Matic Music PG. We were invited to the Music Mansion in Toronto to see what this promising young rock star is all about.

Previous: NEW VIDEO: PLUTO – HEART SPEAK (DIRECTED BY PETER HATCH)

Directed by Pangea Delphi & dj NaNa.

Visuals for select cuts off Nana and IJamesJones’ “The Names Are Known” collaborative project.

Previously: NEW MUSIC: The Names Are Known “CLOSE2U” (Prod. royceBIRTH)

Well. Looks like Sunday night is covered.

More info under the hood!

(more…)

What in the entire history of f*cks? Bow Wow’s real name is also Shad? Lol.

Shadrach with some much-needed murkeration on 106 & Park.

Previous: NEW MUSIC: SHAD “MGD” (“DRAFT DAY” DUB)

Curious to know what’s poppin’ with P. Reign? Here’s everything you need to know:

When Drake wrapped his “_Would You Like A Tour?” in London last month, the best seat in the house belonged to P. Reign. In “_Pon Tour_” the rapper and OVO affiliate gives us a bird’s-eye view of Drizzy’s massive performances at The O2 Arena including backstage cameos from Rihanna, The Weeknd and will.i.am. “_When Drake hits you to fly out, you know it’s about to be a moment,” says P. Reign (born Raynford Humphrey) of the Planet Mind-helmed visual.

Despite a big name-check on Drake’s recent “_We Made It Freestyle_” (“OVO, Reps Up/and P. Reign is next up/ Watch Gway go crazy”), P has been keeping a relatively low profile domestically. He’s been spending time across the pond, as previous charges for cocaine have rendered him unable to travel and tour in America. “Because I haven’t been able to cross the U.S. border in a decade, I’ve been spending more time in Europe,” he explains. “_I’ve toured and opened for Drake on his last two Europe runs_.”

“_Pon Tour,” produced by one of Drake’s go-to sound engineers and producers Noel, is from P. Reign’s forthcoming “Dear America.” The June 17 mixtape on the Reps Up imprint was recorded over the past year and features French Montana, Waka Flocka Flame and the previously released “_We Them Ni—as_” with A$AP Rocky. “_I think it’s some of the best music I’ve made ‘cause it’s filled with honesty and frustration: recording under duress and uncertainty definitely brings out a lot of different emotions,” P. Reign explains.

In 2011, the upstart was on trial and subsequently acquitted of gun charges. Enduring a high-profile trial in his native Toronto has had its effects. His management shares that press around the trial ostensibly worsened his chances to cross the border–and P is funneling the experience intothe mixtape. “_I remember when I was fighting my gun charges,” he recalls, “_there were nights I would record thinking, ‘I might be in jail tomorrow.’”

Dark days behind him, P is hopeful for the future and all he wants is to cross the border to promote “Dear America” to its namesake. “_I’m excited for people to hear it. I just hope by the time it’s out, I’m able to come stateside and support it._”

VIA BILLBOARD.COM

“PON TOUR” VIDEO – https://www.youtube.com/watch?v=5vFjfpdQFLs
“PON TOUR” AUDIO – https://soundcloud.com/preign/pon-tour

Previous: VIDEO: P. REIGN – DEAR AMERICA (MINI-DOCUMENTARY)

After dropping the hella dope “Shadow Ceremony”, Mr. Philip releases his latest project: “Saint & Ceremony”.

Really feel like this dude is juuust beginning to come into his own, so I’m looking forward to seeing where he goes with his sound.

Previously: NEW MUSIC: Brendan Philip “Shadow Ceremony” (Prod. Jahmal Padmore & KJ)

Previously: NEW VIDEO: BRENDAN PHILIP “REMINDER SMILES” (DIRECTED BY MARK VALINO FOR AHR FILMS)

Previously: NEW VIDEO: Purple Hearts (Brendan Philip & Lord Quest) “One Whole Breath/Intro Hearts” (Directed by Richenzo Faison)