Shot and Edited by Northern Hussle.

Visuals for  Sep’s reflection on the cyclic f*ckery of this system.

Previously: NEW VIDEO: Septo (Interview w/ Northern Hussle)

Dope $K! demo sounds.

Previously: NEW VIDEO: Ski “4Evr Young” (Remix A) (Directed by Mark Valino)

New joint from newcomer Kavale. Get caught up below.

Music video by Kavale performing Oh Lord (Explicit). ©: 2014 RBLS.

[Produced By. Audio Jones]

Twitter: @kavaleofficial

Soundcloud: https://soundcloud.com/kavaleofficial/

Previous: NEW VIDEO: KAVALE – CAUGHT UP

Official visuals for the song ELMNT wrote, recorded and released in less than 45 minutes to show us how booty the industry is. Then Junia showed us a booty (clothed) in the video as part of what I believe to be his directorial debut!

Directed by Junia-T

Creative Direction: Junia-T & KT Watson
Camera Grip: KT Watson

Shot on location in London, UK. Special thanks to everyone who participated in the shoot.

Twitter.com/elmntmusic
Soundcloud.com/mad-kids-records
Instagram.com/richindinars
Madkidsrecords.com
Junia-t.com
ktw.photography

Mad Kids Records (c) 2014

Previous: NEW MUSIC: ELMNT “OLAY” (PROD. SANGO)

A dope profile on WondaGurl, produced by MTV Canada for Tampax’s “She Inspires” campaign.

Previously: NEW MUSIC: REDWAY X WONDAGURL “YEARS AHEAD” (EP)

New music from Allan Rayman. Get caught up with dude on the SoundCloud.

Allan Rayman just released his latest single titled ‘Interlude’. This record serves as a prelude to the second official single dropping in the next few weeks. Hotel Allan is slated for a early 2015 release. 

Previous: NEW MUSIC: ALLAN RAYMAN – #14

Ginette Claudette connects with A.R. for a cover of the Ariana/Weeknd record.

Previously: NEW MUSIC: AUGUST RIGO “LATCH” (EGO REMIX)

Directed by Brian Betty.

@TyriqueOrDie  @KingMenny

SIDEBAR:

These young’ns got potential, we’ve been following them for a minute now, but I’m definitely not for the misogyny on this one ….. and it’s not like this is the worst thing we’ve ever posted, and I ain’t trying to single these dudes out cuz trust me, I struggle with the poisonous nature of hip-hop whenever we post a song or an album or a video with these normalized displays of sexism and woman-hatred. Hip-hop has a looooong history of using women in the most violent, inhumane and disposable ways…. and for what?? To make ourselves seem doper?? `Manlier’?? It’s f*ckin’ embarrassing.

Part of why I still post some of these songs is bcuz of the obvious reason – 99% of our scene’s artists engage in this type of misogyny, in varying degrees, on EVERY record they make. Hopefully, in this specific example, when these young’ns grow a bit, and get more knowledge and critical thinking under their belt, they’ll look back on these periods in their artistic and human development and feel the same thing I feel every time I post one of these promising but poisonous records.

Previously: NEW MUSIC: TYRIQUEORDIE “MENTAL FLUX”

Previously: NEW MUSIC: KING MENNY & LEVI JEANS “TUNNEL VISION”

Gudini makes the name change official with the latest joint, “Hope”. Featuring one of the nicest out here…Kemi.

Previous: NEW VIDEO: RICH KIDD – BRICK FEAT. GUDINI (DIRECTED BY QAJAAQ ELSWORTH)